Treasure OkureAvailable for work

Lagos, Nigeria

TreasureOkure

Content strategist & creative

I turn ideas into stories, brands and experiences people care about.

Treasure Okure
Lagos, 2026

(01) — What I do

About my work

Practice

I work at the intersection of storytelling, audience insight and execution — developing editorial ideas, shaping brand and content strategy, and taking ambitious projects from the first spark to the finished thing.

I've worked across fintech, media, e-commerce, fashion, development and wellness with companies including Piggyvest, Selar and Founders Connect.

I also built The 20 Something Newsletter, an independent publication that has grown to 15,000+ subscribers across 140 countries.

The record

3+ yrs
Turning complexity into valuable content for businesses and users
130+
Staff members mobilised across two sessions of a student organisation
15K
Newsletter readers across 140 countries
33K+
Event registrations across two editions of a project

Brands & organisations

  • Piggyvest
  • Selar
  • Founders Connect
  • Communiqué
  • LMUN

(02) — Case studies

What I've built

Selected
work

01Piggyvest ExplainersMaking hard financial ideas clear enough that people enjoy reading.2025—02Selar Creator Summit18,000 registrations, 21 speakers, two days, one small team.202303Founders Connect1.6K to 28K followers by turning interviews into a content system.2022—23

All seven case studies →

(03) — Writing & ideas

Essays · Explainers

Writing

01The Lifecycle of a StockWhat actually happens to a share from before a company goes public, to its winding down.Piggyvest02If Inflation Rate Is Down, Why Is Everything Still So Expensive?Why the official number and your market bag may have differing opinions.Piggyvest03Curiosity Is a Form of LoveOn paying attention as a way of caring for the people you love.20 Something

The full writing index →

(04) — Testimonials

Selected feedback

Tres is one of the best content marketers for B2C/D2C brands that I have worked with in a long time. Her proficiency spans from ideation to execution, consistently delivering stellar work. Equipped with a keen eye for design, she could easily be mistaken for a professional graphic designer. Her comprehensive understanding of each brand she engages with allows her to create a coherent and compelling content vision. Given her all-around stellar performance, I wouldn't hesitate to employ her to manage the content or influence for my brand. She is, without a doubt, a content marketing superstar.

— Peace Itimi, Founder of Founders Connect